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Kin insurance review 2025

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Edited by
Updated on Sep 08, 2025

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Bankrate's take

Kin is a regional home insurer that services 12 high-risk states. It takes a tech-forward approach to home insurance, but may not be the best company for homeowners looking to bundle their policies.

Bankrate Score

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2.9
Rating: 2.9 stars out of 5
Bankrate Score

Customer Score

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4.0
Rating: 4 stars out of 5
  • Home
    Avg. annual premium for $300k dwelling coverage N/A
    Avg. annual premium for $750k dwelling coverage $4,118

News

What’s new with Kin

In June 2025, Kin expanded its home insurance offerings to Colorado, bringing the total number of states it services up to 12.

Compare Kin with other insurers

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Kin

Kin
Rating: 2.9 stars out of 5
2.9
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Cost & ratings

Rating: 3 stars out of 5
3.0

Coverage

Rating: 4.3 stars out of 5
4.3

Support

Rating: 0.5 stars out of 5
0.5

Lemonade

Lemonade
Rating: 3.1 stars out of 5
3.1
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Cost & ratings

Rating: 2.3 stars out of 5
2.3

Coverage

Rating: 3.6 stars out of 5
3.6

Support

Rating: 4.4 stars out of 5
4.4

Progressive

Progressive
Rating: 4.1 stars out of 5
4.1
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Cost & ratings

Rating: 3.8 stars out of 5
3.8

Coverage

Rating: 4.3 stars out of 5
4.3

Support

Rating: 4.3 stars out of 5
4.3
OVERVIEW
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Like Kin, Lemonade has a tech-savvy approach to home insurance, relying on a mobile app in lieu of agent offices. Lemonade leverages AI to help with its claim and signup process; on its website, the insurer claims that it can pay claims and set up new policies in under two minutes.
If you’re looking for a company familiar with selling insurance in high-risk areas, Progressive — which sells home insurance through American Strategic Insurance (ASI) — may be an option worth considering. The company sells insurance in 40 states, including Florida and Louisiana. ASI’s rating model is more standard than Kin’s, though, so if you are looking for a company that is shaking up the industry, Kin may be the better choice.
STANDOUT FEATURES
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Car Guide Icon
Offers car insurance
Home Insurance Guide Icon
Limited home policy availability
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No agent offices, only a mobile app
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Mixed customer service ratings
Online Reviews Icon
Strong digital tools
Car With Dollar Sign Icon
Can save with auto bundle
AVG FULL COV. AUTO RATE
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No rates available $2,189
J.D. POWER AUTO SCORE
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Not Scored 672/1000
AVG HOME RATE
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No rates available $2,711
J.D. POWER HOME SCORE
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Not Scored 697/1000
AM BEST RATING
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Not Scored A+(Superior)

Kin home insurance review

Established in 2016, Kin is a direct-to-consumer home insurance company that specializes in providing coverage in states prone to natural disasters. It advertises itself as an affordable insurer with a unique underwriting method that includes data that other insurance providers typically overlook, including property records, permit data and aerial imagery. Kin also considers the more standard data points, such as roof characteristics, construction type and location. What’s more, Kin offers replacement cost policies (compared to actual cash value policies), so if your home or belongings are damaged, you could be paid out the full replacement cost instead of the depreciated value.

Kin earned a 2.9 out of a possible 5 for its Bankrate Score. Its strong discount availability and user-friendly website helped boost its rating, but Kin lost some points for its limited state availability and customer service hours. While claims may be filed 24/7, general customer service hours are more restricted. Plus, Kin does not offer auto insurance, which could deter customers looking to bundle and manage multiple policies in one place.

Pros and cons of Kin homeowners insurance

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Pros

  • Unique rating structure
  • Available in high-risk states
  • Landlord, condo, high-value and customizable policies available
Red circle with an X inside

Cons

  • Limited state availability and third-party ratings
  • No mobile app
  • No agent offices

Kin home insurance cost

Average home insurance rates aren’t available for Kin. Nationally, home insurance costs an average of $2,408 per year. However, home insurance usually skews higher than that in the states Kin services. Below are average annual home insurance costs in the states where Kin is available:

  • AL: $3,076
  • AZ: $2,343
  • CA: $1,633
  • CO: $3,409
  • FL: $5,728
  • GA: $1,979
  • LA: $6,274
  • MS: $3,353
  • SC: $2,611
  • TX: $4,101
  • VA: $1,687
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The Bankrate Promise

Read our full methodology

At Bankrate, we strive to help you make smarter financial decisions. While we adhere to strict , this post may contain references to products from our partners. Here's an explanation of . Our content is backed by Coverage.com LLC, a licensed entity (NPN: 19966249). For more information, please see our

78

years of industry experience

10

licensed staff

34.5K

ZIP codes examined

120

carriers reviewed

What are real-life customers saying about Kin?

Reddit user 1*
Mar 9, 2025
Difficulty with claims payout
“Stay away from Kin Insurance. They do not pay their claims. Ours is 5+ months and no payment and there amount keeps reducing?? What the heck?”
Reddit user 2*
Aug 6, 2024
Lack of transparency for claims process
“I recently had a disappointing experience with Kin Insurance regarding a claim for water damage in my home. My property has been well-maintained with no history of leaks since the roof was replaced in 2015. While the initial response from Kin Insurance was prompt, the follow-up has been unsatisfactory. An inspector was sent to my home, but after that visit, I faced significant difficulties reaching the inspector despite multiple phone calls and emails. The eventual decision to deny my claim was based on an assertion of ‘improper installation’ of the gutter, which was not supported by any evidence provided to me…”
Trustpilot user 1*
Mar 30, 2025
Satisfied experience
“Very quick to answer all questions and solve all problems. Very reasonable prices compared to others. Very respectful representatives. This is my third year with Kin Insurance, and I have been super satisfied and hope to stay with them in the future.”
Trustpilot user 2*
Apr 1, 2025
Kin Insurance is a scam…
“Kin Insurance is a scam. When I purchased my home, Kin was the lowest quote so I went with it. One year later, Kin tripled my rate without warning. $5,000 a year went to $15,300 a year. No claims. No warning. No discussion. CEO Sean Harper brags about honesty and integrity in his ads but he is a liar. I recently started receiving ads from Kin Insurance and I cannot stop it so every time I see an ad from Kin Insurance I will submit a new review. Kin insurance sucks.”

*The quotes and citations included on this page have been verified by our editorial team and are accurate as of the posting date. Outlinked content may contain views and opinions that do not reflect the views and opinions of Bankrate.

Frequently asked questions

What policyholders are saying about Kin

CTA Kin has 50 reviews

Kin has 50 reviews

Dive into community reviews below and see what others think about Kin.

4.0 Star Icon
50 ratings
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76% of policyholders recommend this insurer
Score breakdown
5 stars
38%
4 stars
38%
3 stars
16%
2 stars
4%
1 star
4%
Score by category
Overall rating 4.0 / 5
Original cost 3.9 / 5
Coverage 4.2 / 5
Customer support 4.0 / 5
Verified Badge Icon How we got these ratings

In collaboration with market research firm SliceMR, Bankrate surveyed over 3,000 insurance customers nationwide from 2024–2025, asking policyholders to rate their insurer's cost, coverage, customer support and overall experience on a five-point scale. Bankrate and SliceMR collected and analyzed these customer ratings, along with website analytics and responses to three open-ended questions regarding customer experience. Responses are based on individual policyholders' policy details and personal experience, and therefore cannot be verified for accuracy. Users received an incentive for their feedback. All ratings are unedited and have not been reviewed or approved by insurance carriers. User-generated ratings are separate from carrier Bankrate Scores — which are calculated based on our proprietary methodology — and may not match.

Policyholder Reviews

See what users like you are saying about Kin.
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Anonymous Policyholder
April 10, 2025
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
Competitive pricing, reliable customer service, efficient claims handling, but occasional claim processing delays.
Insurance Type
Home
Score by category
Original cost 4 / 5
Customer support 5 / 5
Coverage 4 / 5
Anonymous Policyholder
April 10, 2025
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
I would stay with them because their services stand out among others.
Insurance Type
Home
Score by category
Original cost 4 / 5
Customer support 4 / 5
Coverage 5 / 5
Anonymous Policyholder
April 10, 2025
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
I recommend it because of very easy experience and good rates. I'm not switching for anything unless they have major changes in how they treat their customers and the rates skyrocket.
Insurance Type
Home
Score by category
Original cost 5 / 5
Customer support 5 / 5
Coverage 5 / 5
Anonymous Policyholder
April 10, 2025
What made you choose this insurer over others for your auto and/or home insurance?
I chose them because of a friends recommendation.
Insurance Type
Home
Score by category
Original cost 3 / 5
Customer support 4 / 5
Coverage 4 / 5
Anonymous Policyholder
April 10, 2025
What made you choose this insurer over others for your auto and/or home insurance?
It was the best company to use. It had better and cheaper prices
Insurance Type
Home
Score by category
Original cost 4 / 5
Customer support 3 / 5
Coverage 3 / 5
Anonymous Policyholder
April 10, 2025
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
My main reason for sticking with a insurer is because they provide you with financial support and another reason that would make me want to leave a insurer would be if they were bad with financial support
Insurance Type
Home
Score by category
Original cost 4 / 5
Customer support 4 / 5
Coverage 5 / 5
Anonymous Policyholder
April 10, 2025
Name the number one reason that you’d recommend staying with this insurer and the number one reason that you’d consider leaving for a different company.
If the insurer offers excellent customer service—quick responses, knowledgeable agents, and an easy-to-navigate claims process—it’s a major selling point. For instance, when I filed a claim, the insurer processed it efficiently and kept me informed throughout the process. This transparency and reliability make me trust them to handle any future issues smoothly.
Insurance Type
Home
Score by category
Original cost 3 / 5
Customer support 1 / 5
Coverage 4 / 5
Anonymous Policyholder
April 10, 2025
What made you choose this insurer over others for your auto and/or home insurance?
The price is great and great customer service
Insurance Type
Home
Score by category
Original cost 4 / 5
Customer support 4 / 5
Coverage 4 / 5
Anonymous Policyholder
April 10, 2025
What made you choose this insurer over others for your auto and/or home insurance?
Because it was trustworthy
Insurance Type
Home
Score by category
Original cost 4 / 5
Customer support 4 / 5
Coverage 4 / 5
Anonymous Policyholder
April 10, 2025
What made you choose this insurer over others for your auto and/or home insurance?
They are good and I like their services.
Insurance Type
Home
Score by category
Original cost 4 / 5
Customer support 4 / 5
Coverage 5 / 5

Methodology

Bankrate utilizes Quadrant Information Services to analyze September 2025 rates for all ZIP codes and carriers in all 50 states and Washington, D.C. Quoted rates for our base profile are based on the following characteristics and coverage limits:

User Icon
40 year old
Married male and female homeowners
Logo for Brand name
2017 build year
Primary home
Credit Good Icon
Good credit score
Home Insurance Guide Icon
Clean claim history

Dwelling coverage

$300,000

Other structures coverage

$30,000

Personal property coverage

$150,000

Loss of use coverage

$60,000

Liability coverage

$500,000

Medical payment coverage

$1,000

The homeowners also have a $1,000 deductible, a $500 hail deductible and a 2 percent hurricane deductible (or the next closest deductible amounts that are available) where separate deductibles apply.

These are sample rates and should be used for comparative purposes only. Your quotes will differ.

If otherwise specified, the base profile has been modified with the following homeowner characteristics:

Home Bankrate Score

Our 2025 Bankrate Score considers variables our insurance editorial team determined impact policyholders’ experiences with an insurance company. These rating factors include a robust assessment of each company’s cost of coverage, product availability, financial strength ratings, online capabilities and customer and claims support accessibility. We grouped these factors into three essential categories — cost and ratings, coverage and savings, and support — which we then weighted in a tiered approach.

Each category was assigned a metric to determine performance, and the weighted sum adds up to a company’s total Bankrate Score — out of 5 points. Our scoring model provides a comprehensive view, indicating when companies excel across several key areas and highlighting where they fall short.

50% Cost & ratings
 
30% Coverage & savings
 
20% Support
 
  • Tier 1 (Cost & ratings): To determine how well home insurance companies satisfy these priorities, our team analyzed average quoted premiums from Quadrant Information Services (if available), as well as any of the latest third-party agency ratings from J.D. PowerAM Best, Demotech and the National Association of Insurance Commissioners (NAIC).
  • Tier 2 (Coverage & savings): We assessed companies’ coverage options and availability to help policyholders find a provider that balances cost with coverage. Additionally, we evaluated each company’s discount options listed on its website.
  • Tier 3 (Support): To encompass the many ways a home insurance company can support policyholders, we analyzed avenues of customer accessibility along with community support. This analysis incorporated additional financial strength ratings from S&P and Moody’s and factored in a company’s corporate sustainability efforts.

Tier scores are unweighted to show the company's true score in each category out of a possible five points.

Written by
Natalie Todoroff
Bankrate Insurance Expert | Writer, Insurance
Natalie Todoroff is an insurance writer and industry analyst for Bankrate. She is based in San Francisco and holds a personal lines insurance license.
Edited by Editor II, Insurance